Looks like Om Malik has left Business 2.0 (and got punked by Valleywag in the process).

I’ve been encouraging Om to set off on his own for a while now but he’s mostly ignored my advice. I end up telling all my friends the same thing – quit your job and launch a startup.

The other reason is the fundamental change in the media consumption patterns. In the past, I worked for Forbes.com, arguably one of the more successful media properties on the web, and learnt some vital lessons about online media. From the mid-1990s to today, we have seen some stellar brands emerge such as News.com. They are living proof that large online media properties are a viable business.

First Scobleizer and now Om Malik. The Blogosphere will never be the same again.


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