Category Archives: advertising

Congrats to FM Publishing on their Series A 0

Congrats to John Battelle and everyone over at FM Publishing for closing their Series A round. In an odd turn of fate Tailrank just became a member of FM Publishing’s media empire and we should hopefully up and running soon.

CPC RSS Ads (with Desktop Aggregators) are Broken 0

Adam pointed me to a post he wrote about CPC RSS ads today which is a bit shocking.Turn out Yahoo’s (and probably Google’s) mechanism for serving ads is fundamentally broken…. This cookie is then stored in your aggregator and requested when you click the link.If the user doesn’t have the cookie then you don’t get paid.

TailRank Sponsored Feeds 2

I just added a new ‘feature’ to TailRank which allows members to buy sponsored ‘feed’ listings…. This is a killer way to advertise a blog or service since instead of a single click you potentially have a long term relationship with that user (since they now subscribe to your feed).

Taggling is an Adsense Farm/Splog 2

I can’t think of any reason for this thing to exist other than serving as Google bait for Adsense.They crawl delicious, furl, and [name your favorite tag system] here and create a (stale) meta index. They’re not blocking any robots and they have adsense on each page.

CMS Support For Advertisers? Sponsored links? 0

A few people seem to be upset about it of course but for the most part I think it’s a good idea. My only concern is PageRank and I think Jeremy should just switch to either Javascript includes or nofollow links.

Urchin Tracking Cookies 0

FireFox 1.5 has a cool new cookie management feature which allows you to search for cookies matching a string…. It turns out this cookie is for Urchin (AKA Google Analytics).It turns out they’re storing the cookie for the Referrer header.

Meme Engines Aren’t Worth the Traffic? 1

The best digg post regarding a topic is not always the one that reaches the front page.9…. After a site is highlighted on the Digg front page, it will start showing up in the other social bookmarking systems soon.Not trying to pick on Digg here as I think this applies to the entire space.

The Onion as a Long Tail Ad Network 0

It dawned on me today The Onion (print edition) is the perfect example of a Long Tail add network.I’m not sure if it’s present in all cities but the brilliant and funny guys at The Onion have decided to give their print edition away for free…. Every street corner has a copy of The Onion as does nearly every coffee shop.

NewsFire Blocks Ads 0

I saw this the other day from Niall and wanted to blog it:I noticed something new and interesting in the NewsFire release notes today: NewsFire now blocks advertisements from Google and FeedBurner…. Expect the independent aggregators to do this (Open Source or small companies) but larger more conservative companies to allow the ads (including Bloglines, Rojo, Microsoft, etc).

Yahoo! Publisher Network – Please Let me In! 4

Well this has worked before. If I need to get into a Beta program (like YPN) I just beg publicly on my blog.